Avoiding The Finger Imagine your car stopped behind a driver who hasn’t noticed the green light. There’s a dilemma. The only way to get their attention is to honk. But press the horn for too long and you’ll cross the line from a gentle reminder to rudeness. Instead of an apologetic wave, you’ll probably get … Read More
The Yellow Room Many soon-to-parents who want to keep their baby’s sex a surprise face the dilemma of what colour to paint baby’s room. Luckily, there’s an in-between choice for all the necessary baby gear when we don’t know if it’s a boy or girl – neutral whites and yellows are a great way to … Read More
Handling Offers Prior A very real senerio in the current market is providing the seller with an opportunity to sell prior to auction. All too often we are witnessing no understanding of the strategy when offers are presented. This is an environment that requires a deep understanding of auction process, and when executed well, will … Read More
Finding the Best WayIn the age of technology, it would be a rare person who has not been led astray by their car’s GPS. Accompanied by that sinking feeling, the driver steers the car in what he or she intuitively knows is the wrong direction or the slowest route. But despite their discomfort, they continue … Read More
A Tale of Two AuctionsLast weekend two auctions stood out from the rest and we think its necessary to unpack them for our reader’s interest. Both properties were auctioned on the same day within hours of each other. Auction (A) was an inferior location; the home was smaller, older and lesser value than its comparison. … Read More
The AmbassadorJanie has achieved a 32% share in just five short years in what was previously a tightly held market. Over that time, she’s been up against much more established agents, but she has something they don’t.She treats every buyer like gold. It’s not been hard. Actually, it comes naturally to her. She genuinely likes … Read More
Face Facts, Not the Alternative OnesLast week’s budget was well received by most in the property industry. Both the Property Council and the Real Estate Industry of Australia were among those quick to release statements. According to an AFR article the next morning, everyone was pleased the Government had “tackled affordability” and “not moved to … Read More
Get It While It’s Hot “Its ok were not in a rush” – sound familiar? Sellers need to understand that interest levels peak somewhere between day three and day ten of hitting the market. Active buyers keep abreast of the market using technology, scrolling for ‘new listings’, scouring the property portals and being informed by … Read More
Process Driven Outcomes“Clearance holds strong across Sydney’s biggest auction weekend ever” screams the headline. Readers sigh with relief – the lauded boom lives on.But later in the article, we discover that the “clearance rate” of 80.5% is actually only based on the collection of 814 results out of 1154. That means in truth, the headline … Read More
Changing CourseOne of our standout auctions this weekend was originally marketed with a price. At the first open for inspection, the agents were run off their feet with interest and found themselves submitting multiple contracts of sale to the seller. Sounds like the perfect cocktail to obtain a premium price right? Well, not really… even though the … Read More